Books are selected by the 'preview editors' who read over 1,500 advance galleys a year. The Times publishes two versions each week, one with a cover price sold via subscription, bookstores and newsstands the other with no cover price included as an insert in each Sunday edition of the Times (the copies are otherwise identical).Įach week the NYTBR receives 750 to 1000 books from authors and publishers in the mail, of which 20 to 30 are chosen for review. The target audience is an intelligent, general-interest adult reader. associated with news of the day.' In 1911, the review was moved to Sundays, on the theory that it would be more appreciatively received by readers with a bit of time on their hands. The New York Times has published a book review section since October 10, 1896, announcing: 'We begin today the publication of a Supplement which contains reviews of new books. 3 Best Books of the Year and Notable Books.